APFA

APFA

“Stichting Algemeen Pensioenfonds Aruba” Aruba Pension Fund (APFA) hired our team to help rebrand the firm as less corporate and more personal. We collaborated with the Dutch branding agency More Than Live ( https://morethanlive.nl/) to create four unique storyboards based on different individuals from the local community. Working with a composer to compile the soundtrack, we translated each storyboard into a high-quality video with the slogan “What is your purpose in life,” focusing on how APFA helps to create more value in one’s life. Throughout the project, we established a highly detailed, personalized working relationship with APFA, creating a bond with this valued client for future projects.